Farmers, consumers face GMO dilemma
Published 14 February 2014
Choosing over natural or genetically modified products is a key dilemma that Ukrainian agriculture faces today. Since the use of genetically modified organisms (GMO) is legally banned, Ukrainian agricultural companies heavily emphasize naturalness and cleanness of their production in own exports marketing strategy. Whether such a strategy could be a long-term one is a big question. The fast pace of GMO development, that implies higher money-generating efficiency, is challenging the companies' agricultural strategy.